This towel is among the plushest towels, made using zero twist fiber. A luxury fiber with zero twist, is naturally strong and super soft. Our zero twist towels, light weight, yet highly absorbent. It has also been adorned with beautiful closely stitched embroidery, making it a piece to highlight in your bathroom. Certified Non Toxic: Our products are certified by Oeko Tex Standard 100 and are tested to be free from harmful chemicals, making them safe for sensitive skin and for your home. Lab Tested: We test all our products and meet international standards of absorbency, color fastness and bleeding. Kindly refer to the product washcare instructions for laundering. About AVI Living: We are manufacturers and exporters of Home Textiles, since 1968. Launched in India in 2012, our brand aims to bring world class quality, international designs and color palettes, all manufactured sustainably in our own factories, to Indian consumers. We thoroughly test each item and rely on feedback from our customers to help us deliver the highest quality. Invite AVI Living's products into your home for their form and function, and experience their style, craftsmanship, and value. Check out all of our products, including towels, bathmats, Cushion, throws, table mats, poufs and carpets and shop mindfully.